Brainerd may only have around 14,300 citizens, but that doesn't mean you can't run a successful rental property. No, what it means is that you should dip your feet into vacation rental hosting instead of long-term rentals.
People visit Brainerd for a relaxing vacation and need somewhere to go. Why not set up an awesome short-term rental property for them?
We're here to discuss how to start hosting a vacation home this year. Read on to learn more.
Think Like a Renter
Why would people want to stay on your property?
When you're thinking about owning a vacation rental, you need to remember that you're going to be up against every other short-term rental property, hotel, and motel in your area. That's a lot of competition.
So, make your property stand out. To do that, offer nice amenities that people want. Consider your own experience as a guest and try to use it when brainstorming what to add to your property.
Also, you'll need to ensure your property is clean and well-maintained. Consider providing amenities similar to those hotels have, such as toiletries and coffee.
Whatever amenities you choose, give people a reason to stay- and come back for more next year.
Advertise Well
How do you plan on advertising your vacation rental property?
Again, you're in competition with other short-term stays near you. Hotels tend to have large marketing budgets and the benefits of popular brand names. You don't have those things.
Instead, advertise on social media, your own website, and anywhere else you can think of. Consider making business cards to pass out. If you work with a vacation rental property management company, they can also help you get the word out about your rental!
Make Sure the Price Is Right
What will the nightly cost be for your vacation rental?
It can change over time. For example, it may go up when there are big events happening and go down during slow periods. What matters most is that you keep your rates competitive.
If you want to charge a premium, you need to offer a premium property. Look at other similar properties in your area and price yours accordingly.
Consider Hiring a Vacation Property Management Company
Managing a short-term rental is harder than most people think. A vacation rental property management company can help you out.
Property managers can handle communication with guests, maintenance, advertising, and so much more. They can help you turn your vacation rental into almost-passive income.
Good Luck With Vacation Rental Hosting
Vacation rental hosting can be fun and profitable, but it's not always easy. These tips will help you get started on the right track. That way, you can run a successful vacation property business.
Do you need help managing your short-term rental in Brainerd, Minnesota? We want to help you! Contact us to learn more about how our property management team can help you make your vacation rental a success.
