Vacation rentals have long been a magnet for travelers and investors alike. However, according to AirDNA, demand from travelers for short-term rentals and overall occupancy rates have dropped notably in 2025 so far.
This means that, for owners, now is the time to economize and do everything you can to maximize revenue from your properties. If you're considering a property rental for vacations in Brainerd, MN, this guide will help you boost returns and make smarter decisions for your portfolio.
Why Brainerd Is a Hotspot for Property Rental for Vacations
Brainerd's proximity to lakes, resorts, and recreational parks makes it a prime destination for vacationers across Minnesota and the Midwest. Tapping into Brainerd's seasonal tourism is a strategic way to build a profitable vacation rental portfolio.
Whether you're renting out a cabin on Gull Lake or a family-friendly home near Nisswa, demand surges during spring, summer, and holiday seasons. These vacation rental properties can generate consistent bookings, especially when managed professionally and marketed effectively.
Understand Your Income Opportunities
When thinking about vacation rentals, it's not just about nightly rates. To increase earnings, diversify your strategy by understanding all types of rental income and applying them smartly. From seasonal pricing models to upselling additional services (cleaning, early check-in, etc.), your vacation home rentals can offer more than just basic lodging.
Here are a few common revenue streams to explore:
Nightly rental fees
Cleaning and service charges
Pet fees or amenities
Equipment rentals (kayaks, bikes)
Late checkout or early check-in
The more value you offer, the more likely you'll maximize vacation accommodation income across the year.
Build a Strong Real Estate Portfolio
If you're thinking long-term, managing multiple vacation rentals can boost your wealth. Adding short-term rentals to your real estate portfolio spreads out your risk while increasing potential profits.
It's also a hedge against seasonal slowdowns. For example, if one home in East Gull Lake is empty, a more urban property in Brainerd might still stay booked. By expanding gradually and monitoring your returns closely, you can refine your investment strategy over time.
Get the Right Support to Succeed
While running a property rental for vacations might seem simple, the back-end work, from guest communication to upkeep, is demanding. Outsourcing to professionals like PMI Minnesota allows you to focus on growth, not logistics.
With a team handling cleaning, inspections, bookings, and repairs, you get peace of mind knowing your property is cared for year-round. Plus, you gain access to proven marketing channels and dynamic pricing tools to keep occupancy rates high.
Your Dedicated Short-Term Rental Managers in Brainerd
The potential for profit in property rental for vacations is strong, especially in sought-after areas like Brainerd, MN. With the right support, smart planning, and attention to guest experience, your property rental for vacations can evolve from side income into a serious investment vehicle.
PMI Minnesota makes this transition easier by offering hands-on help for property owners at every stage. If you're ready to streamline your operations and maximize your rental's potential, reach out to PMI Minnesota today or call 218.203.9959.
